Our Lady of the Lake University offers two options with the Bachelor of Business Administration (BBA) in Marketing:
- General Marketing
- Hispanic Marketing
A graduate with a BBA in General Marketing could expect to serve as a salesperson, conduct market research, develop marketing strategies and perform other important jobs that create demand for an organization’s products and services.
The BBA in Hispanic Marketing prepares graduates to work with the fastest growing minority in the United States. The degree, one of the first of its kind in the nation, was created with the San Antonio chapter of the American Marketing Association. The San Antonio AMA helped develop the program’s curriculum and helps provide students with a real-world perspective of the industry.
Our Lady of the Lake University is accredited by the Commission on Colleges of the Southern Association of Colleges and Schools to award bachelor's, master's and doctoral degrees. Contact the Commission on Colleges at 1866 Southern Lane, Decatur, Georgia 30033-4097 or call 404-679-4500 for questions about the accreditation of Our Lady of the Lake University that fall under one of these areas: (1) to learn about the accreditation status of the institution, (2) to file a third-party comment at the time of the institution’s decennial review, or (3) to file a complaint against the institution for alleged non-compliance with a standard or requirement.